Learn Web Analytics

 

• Track Professional Associations
• Advanced Web Analytics
• Site Search & Google Analytics
• Identify 'Hand Raisers'

Ask Us Anything!

Your digital marketing success is literally a few keystrokes and a click away. Ask us anything about Search, Email and Analytics and we'll gather the smartest brains in a room and come up with an answer.

Full Service Web Analytics

If you ever frequent a website and notice that its design and architecture are constantly changing, there’s a bigger reason for it than an overcaffeinated web designer.

Most likely, a desire to obtain a higher ROI out of that website is behind its evolution. Web analytics is an integral part of realizing it.

Single Entry Point is heavily involved in web analytics – the process of collecting information about a website and analyzing it in an effort to improve how consumers connect to and react with it. What’s being studied? Primarily, it’s the people who navigate to your site and their interaction with your brand.

What they do while they’re there can make a world of difference to the evolution of your website and the growth of your business.

We take an analytical approach to everything we do. And we advise our clients to do the same, whether they’re considering search, email or just website development. If you’re contemplating developing or expanding a website and you haven’t already considered web analytics as a fundamental building block of your online marketing strategy, do it now and reap the long term benefits.

Consolidated Analytics Across Multiple Channels

Take your web analytics to the next level. Merge performance results from all mediums including search and email and get a better understanding of your overall marketing efforts. In our ideal multi-channel campaign, traffic data streams are funneled through a single entry point. There, raw data is identified, analyzed and aggregated in views that make sense to data geeks as well as c-level executives.