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Single Entry Point®
Marketing search.email.analytics |
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2007 Canadian Online Advertising Revenue Climbs To $1.2 Billion, IAB Canada
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About Single Entry Point® Marketing
The story behind our clients' success stories.
Overview
Are you ready for more customers, increased revenue, and a better ROI?
Single Entry Point brings you a unique blend of expertise, proprietary technology, and intelligent application of data to deliver incredible results. For Enterprise Customers: Over the last 12 years, we’ve architected and developed some of North America’s largest e-commerce websites.
What does that have to do with search engine marketing? Or email marketing?
In a nutshell, our unique expertise in this field has provided us with extensive insight into complex data algorithms
and everything that is needed to make the right information available to the right people
at just the right time.
We’ve leveraged that inside knowledge to create a variety of B2B and B2C search campaigns,
develop email marketing campaigns and perform web analytics for companies in industries
ranging from telecommunications to office products to
commercial real estate.
For Small and Medium Business Customers: Small and medium
size businesses have also benefited from our behind-the-scenes
expertise. We continue to provide consulting services and create
search engine marketing campaigns, develop email marketing
campaigns and perform web analytics for businesses in industries
such as retail, food, manufacturing, pharmaceutical, mining and exploration, and entertainment.Mike Lascut, Principal
Mike Lascut is Principal of Single Entry Point® Marketing. He leads the
strategy and execution for all search, email and analytics
projects. Mike's professional career spans over twenty
years, including twelve years of intelligent search and
email marketing and over a decade and half of software
architecture and development.
Mike takes a logical and analytical approach to achieving all business objectives. Well versed in the differences between B2C and B2B audiences, Mike applies his knowledge of digital marketing, software architecture, information architecture, usability and web analytics in all the projects he undertakes. Read his full bio. Once there, you can also read about his former roles as VP, Chief Application Architect in Rebellium, a leading digital marketing agency, and Chief Software Architect, Microsoft Solutions in Microforum, a pioneer in the e-commerce space. Methodology
We achieve fast turnaround by employing a well-articulated
project management methodology. All Single Entry Point
Marketing projects go through a cyclical, four-phase process
refined for optimal results: Discovery, Planning, Execution, and
Management - learn more.
Contact us or read further.
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